13 Oct

Why It Is The Best Time To Invest in La Jolla Real Estate Properties

According to recent statistics, La Jolla is among the top places in the country where real estate is very expensive. Demand for homes in the area is increasing year after year, making it difficult to get La Jolla homes for sale without involving popular realtors. However, the real estate market is rapidly growing in favor of investors because properties are appreciating at a very high rate. If you are a real estate investor planning to try your luck in the La Jolla real estate market, it is very important to understand the current market trends and see how you are likely to benefit by acquiring properties in the region. It is also worth noting that the real estate market in the area has drastically changed, and there is an increase of inventory and first-time home buyers. This means that La Jolla is a better place for investing in real estate now than ever before. Here is how the real estate market has changed in favor of investors.

  1. There is more inventory now than before

Lack of adequate inventory is one of the major challenges that investors faced in La Jolla in the past few years. The number of listed properties was minimal, making it difficult for investors to find condominiums and homes for sale. Consequently, this affected the real estate market in the region negatively because the limited properties available for sale were extremely expensive. However, the situation has changed and more homes and condominiums are being constructed in La Jolla. Investors can now choose freely what property they want to buy because there is adequate inventory in the market.

la jolla real estate

For instance, real estate agents in the area are adding new listings every month, even during what is considered as dry months in the real estate market. This means that investors can now buy properties in La Jolla quicker than before. Additionally, investors planning to make massive investments in the region can now buy several properties at once without having to wait for several months.

  1. Home prices have increased

It is worth noting that home prices in La Jolla have increased drastically in the last two years. This means that homeowners are now willing to sell their homes and condominiums because they are sure they will make good gains from the sale. Although an increase in prices may seem negative for potential investors, this increase is negligible compared to what they will gain after selling the properties in the future. The good thing is that the recent price increase for homes in La Jolla has resulted in more listings on the market. The competition is now in favor of investors because they can easily negotiate for better deals from different sellers.

  1. The area has become a real estate investment hub

La Jolla has become a posh place to live, making it a real estate investment hub. More amenities have been established in the area and people are now coming from other places to look for housing in La Jolla. This is a very important trend to investors because demand for housing is obviously going to increase. Investors can therefore acquire more homes in the region so that they can sell at a profit to the Millennials who are looking for homes and condominiums in posh environments such as La Jolla.

  1. The number of investors interested in investing in the area’s real estate has increased 

Initially, many investors were discouraged from investing in La Jolla real estate due to  several factors such as a lack of inventory and slow market growth. However, recent changes in the area’s real estate market have attracted many investors. It is therefore likely for investors in the region to make home prices rise even more as they compete for available properties. However, this competition is good for the stability of the La Jolla real estate market. Healthy competition is also likely to bring more opportunities to investors.

homes for sale

Generally, it is evident that the current real estate market trends in La Jolla are in favor of investors. This is therefore the right time for investors planning to buy property in the region to do so. Remember that the real estate market keeps on changing and aspiring investors should act quickly to take advantage of the current situation.

08 Oct

Digital Real Estate Marketing Services Are More Important Than Ever

Initially, marketing for the real estate industry took place on traditional marketing platforms such as newspapers, real estate magazines, televisions, radios, billboards and much more. However, the situation has changed gradually in the recent years and studies show that digital real estate marketing services are gradually taking over. This honestly does not only hold true for this industry but almost every industry. Although some stakeholders in the real estate market are still using traditional marketing platforms to market and search for properties, a bigger percentage is now using digital real estate marketing services. It is also worth noting that the majority of the property buyers and renters are using digital platforms to look for listed properties. Internet marketing has made its way from an added bonus to the primary position when talking about a real estate company’s marketing budget. The following are the key trends to show how the real estate industry is shifting to online marketing rather than traditional marketing.

  1. Modern home buyers and renters are searching online for listed properties

The days are gone when home buyers and renters used to drive around the estate looking for a property to buy or rent. It is also a decreasing percentage of home buyers and renters relying on newspapers to search for the perfect home. Real estate adverts in televisions and radios have decreased too. On the contrary, modern home buyers and renters are searching online for listed properties using their computers and smartphones (http://news.buzzbuzzhome.com/2009/12/90-of-home-buyers-use-internet-and.html). Modern home buyers and renters want to know every detail about the listed property before they can arrange to go and see it. Real estate investors have realized this trend and have shifted to online marketing to reach potential customers.

  1. Potential home buyers and renters want to see pictures of the listed property online

The introduction of the internet has come with the visual culture. It is now a common phenomenon for people to ask you to send pictures of something interesting through the internet so they can see them from their side and even share with their close friends. This trend has also become common in the real estate market. Potential home buyers and renters want property owners to upload pictures of their properties online so that they can see them and decide whether they should go see them in person or not. It is also worth noting that many home buyers and renters are spending more time online doing research and comparing different listed properties. Real estate investors have realized this demand and are now investing heavily in online real estate marketing services.

real estate marketing services

  1. A big percentage of home buyers use mobile phones to search for a home to buy

Modern marketers are aware that it’s essential that businesses optimize their mobile website presence! More and more people turn to the internet to find what they are looking for. Today cell phones are super computers and most people can use them for just about anything. Similarly, home buyers have taken the same trend and most of them are now using their phones to search for listed properties. If they find an interesting site, they are likely to visit it using a computer in order to get more details about the listed properties. This trend has made real estate marketers shift to digital marketing and to make sure their sites are easily accessible from mobile phones.

  1. Realtors are now using online platforms to reach possible home buyers

Realtors from all parts of the world have realized that digital real estate marketing services are more successful than  traditional marketing services. Subsequently, the majority of the modern realtors have established websites where market and list properties to get the attention of potential home buyers. Those without websites are listing their properties on free online platforms, especially the popular marketing platforms that are frequently visited by home buyers.

  1. Real estate stakeholders are now taking social media marketing more seriously

Initially, many real estate stakeholders did not take social media marketing very seriously. However, the trend has changed and property investors now believe that social media marketing can really make a big difference in the real estate market. Subsequently, the number of real estate investors willing to market their properties on social media platforms has increased rapidly. Realtors and property owners are consistently posting pictures and details of their properties on popular social media platforms hoping to capture the attention of potential homebuyers.

  1. Real estate transactions are now made online

Some realtors and property managers use of online marketing and real estate transactions have now shifted to the web. Today, it is possible to fill and submit tenancy agreement online or book a rental property online from the comfort of your home. Some property management companies have advanced websites where tenants can pay their monthly rent. There is no doubt that traditional real estate marketing methods are gradually becoming more frequently used.